Indeed, finding new customers proves to be to one of the most difficult tasks in BtoB. It is a real job, supported by operational marketing techniques and accurate tracking process. Strengthen your customer acquisition campaigns this quarter, will make the difference: sharp targeting, attractive offers, create awareness through a mix of complementary tools, involve sales teams: 90% of success !
* Source Oracle – 2015 Survey conducted in December 2014 and January 2015 among 600 marketing professionals in business and agency. In combination with Oracle Marketing Cloud.